scope,label,reference_year,universe,source_table,source_row,self_choice,personal_recommendations,expert_recommendations,social_media,traditional_media,other,personal_minus_social_pp,personal_social_ratio
region,Piemonte,2024,leisure book readers aged 6+ in same area,22,8,84.8,22.8,9.4,5.4,8.4,2.0,17.4,4.222
region,Valle d'Aosta-Vallée d'Aoste,2024,leisure book readers aged 6+ in same area,22,9,84.4,26.6,10.9,7.3,6.8,2.2,19.3,3.644
region,Liguria,2024,leisure book readers aged 6+ in same area,22,10,87.3,22.1,8.4,6.2,7.0,2.3,15.9,3.565
region,Lombardia,2024,leisure book readers aged 6+ in same area,22,11,83.4,26.0,8.9,7.7,8.9,2.0,18.3,3.377
region,Trentino-Alto Adige,2024,leisure book readers aged 6+ in same area,22,12,87.9,27.3,13.0,7.3,9.6,1.5,20.0,3.74
province,- Bolzano - Bozen,2024,leisure book readers aged 6+ in same area,22,13,87.8,27.5,12.5,6.7,8.7,2.0,20.8,4.104
province,- Trento,2024,leisure book readers aged 6+ in same area,22,14,87.9,27.0,13.5,7.9,10.5,0.9,19.1,3.418
region,Veneto,2024,leisure book readers aged 6+ in same area,22,15,86.4,24.0,7.9,7.2,6.6,3.1,16.8,3.333
region,Friuli-Venezia Giulia,2024,leisure book readers aged 6+ in same area,22,16,83.2,23.8,9.3,7.8,8.1,2.3,16.0,3.051
region,Emilia-Romagna,2024,leisure book readers aged 6+ in same area,22,17,86.4,20.9,9.3,9.0,8.0,2.0,11.9,2.322
region,Toscana,2024,leisure book readers aged 6+ in same area,22,18,86.8,24.4,9.6,8.6,7.7,3.3,15.8,2.837
region,Umbria,2024,leisure book readers aged 6+ in same area,22,19,83.6,26.0,8.1,7.6,6.7,2.7,18.4,3.421
region,Marche,2024,leisure book readers aged 6+ in same area,22,20,87.2,23.6,11.0,10.4,9.0,1.6,13.2,2.269
region,Lazio,2024,leisure book readers aged 6+ in same area,22,21,87.8,23.1,9.3,6.2,5.0,1.9,16.9,3.726
region,Abruzzo,2024,leisure book readers aged 6+ in same area,22,22,88.9,18.7,8.6,6.2,4.7,2.4,12.5,3.016
region,Molise,2024,leisure book readers aged 6+ in same area,22,23,87.5,15.6,6.6,3.6,4.9,1.2,12.0,4.333
region,Campania,2024,leisure book readers aged 6+ in same area,22,24,84.3,18.6,5.5,7.2,3.8,2.3,11.4,2.583
region,Puglia,2024,leisure book readers aged 6+ in same area,22,25,83.9,20.7,8.2,6.0,4.4,3.0,14.7,3.45
region,Basilicata,2024,leisure book readers aged 6+ in same area,22,26,82.9,25.5,9.6,8.3,6.0,1.9,17.2,3.072
region,Calabria,2024,leisure book readers aged 6+ in same area,22,27,85.6,16.1,3.7,4.2,5.5,2.2,11.9,3.833
region,Sicilia,2024,leisure book readers aged 6+ in same area,22,28,84.1,19.5,8.0,7.1,7.4,3.0,12.4,2.746
region,Sardegna,2024,leisure book readers aged 6+ in same area,22,29,86.2,21.6,7.9,6.9,7.2,1.7,14.7,3.13
macroregion,Italia nord-occidentale,2024,leisure book readers aged 6+ in same area,22,32,84.1,24.8,9.0,7.0,8.6,2.1,17.8,3.543
macroregion,Italia nord-orientale,2024,leisure book readers aged 6+ in same area,22,33,86.2,23.1,9.1,8.0,7.6,2.4,15.1,2.888
macroregion,Italia centrale,2024,leisure book readers aged 6+ in same area,22,34,87.2,23.7,9.5,7.5,6.4,2.4,16.2,3.16
macroregion,Italia meridionale,2024,leisure book readers aged 6+ in same area,22,35,84.9,19.1,6.6,6.3,4.4,2.4,12.8,3.032
macroregion,Italia insulare,2024,leisure book readers aged 6+ in same area,22,36,84.7,20.2,8.0,7.0,7.4,2.6,13.2,2.886
municipality_type,Comune centro dell'area metropolitana,2024,leisure book readers aged 6+ in same area,22,39,86.1,24.9,10.7,8.1,8.7,1.8,16.8,3.074
municipality_type,Periferia dell'area metropolitana,2024,leisure book readers aged 6+ in same area,22,40,85.2,24.1,9.2,7.2,7.3,2.5,16.9,3.347
municipality_type,Fino a 2.000 abitanti,2024,leisure book readers aged 6+ in same area,22,41,84.3,18.4,8.2,6.9,7.2,4.7,11.5,2.667
municipality_type,Da 2.001 a 10.000 abitanti,2024,leisure book readers aged 6+ in same area,22,42,86.2,21.6,7.1,6.3,5.4,2.3,15.3,3.429
municipality_type,Da 10.001 a 50.000 abitanti,2024,leisure book readers aged 6+ in same area,22,43,84.2,23.7,8.1,7.2,6.7,2.3,16.5,3.292
municipality_type,50.001 abitanti e più,2024,leisure book readers aged 6+ in same area,22,44,86.2,21.2,8.6,7.4,7.9,2.1,13.8,2.865
national,Italia,2024,leisure book readers aged 6+ in same area,22,45,85.4,22.9,8.6,7.2,7.1,2.3,15.7,3.181